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Tuesday, January 13, 2015

American Horror Story

I shot the campaign for American Horror Story over three days at the Sony lot in Culver City. We executed some 16 ideas, all but one were finished and used. FX had a hard time editing it down to one poster, so it ended up being a multiple poster campaign. The color, lighting and feel was very much done in camera, the raw files almost look identical to the finished files, other than 3rd legs or arms, and the odd dark sky, the process was very organic.

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